Free Resource
Make your value prop actually land.
Ten before and after examples you can copy without sounding generic.
You'll walk away with:
A copy pattern you can reuse across your site
Flip Cards (PDF) · Mockup for illustration. Actual product is a digital download.
What's inside:
- 10 weak to strong rewrites
- The rule behind each rewrite
- A simple value prop formula
- A “so you can” payoff pattern
- Common fluff phrases to avoid
Best for: Founders whose messaging feels generic or forgettable
Magic Link Access
Get the 5 minute Value Prop Flip Cards
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Next Step
Ready to go deeper?
Then the Value Prop Kit helps you write yours, pressure test it, and apply it across your site.
Explore the Value Prop Kit →Product Kit OS tools are used by founders across SaaS, agencies, and early-stage startups.